Too many saves
Strong videos disappear into folders, chats, and open tabs before anyone can use them.
Organic TikTok intelligence for beauty teams
Stop guessing what to brief next.
Find makeup and skincare videos that already earned attention. See why they worked, save the pattern, and turn it into a creator-ready brief.
Organic reach is evidence of attention. It is not proof of paid conversion.
Evidence breakdownWhy it worked
6.7% engagementHookGenuine product surprise
Product momentOpens and swatches on skin
ProofOld and new bottles together
Scene orderReaction → demo → proof
Built for the person writing the brief
Your swipe file is full. Your next brief is still blank.
PostScore turns scattered TikTok saves into evidence your creative team can use.
No clear reason why
A view count tells you what got attention. It does not explain the hook, proof, or pacing.
Briefs take too long
You keep replaying the same video and translating it into instructions by hand.
Creators need direction
A link and 'make something like this' leaves too much room for interpretation.
A shorter path from scroll to shoot
From organic winner to creator brief in three steps.
Find real winners
Search top organic beauty content without digging through an ad library.
glowy makeup
See the structure
Break the video into the moments that earned and held attention.
0–6s
Hook
Creator reacts to the new bottle.
6–11s
Product demo
Opens and swatches it on skin.
11–15s
Visual proof
Shows old and new together.
Brief the next creator
Copy a clear scene plan your creator can follow without the guesswork.
Creator briefOpen on genuine surprise.
Show the product by second six. Swatch it on skin. End with a visual comparison.
One winner, made useful
Keep the evidence. Lose the clutter.
This 15-second Benetint video earned 3.3 million organic views. PostScore turns the video into a simple sequence a creative strategist can brief.
Hook
A believable, immediate reaction to the product.
Product moment
The bottle is opened and swatched on skin.
Proof
The old and new versions appear together.
Scene order
Reaction, product demo, then visual proof.
Metrics and analysis shown here come from this cataloged video.
Your next brief can start with evidence
Find a real winner. Turn it into a usable brief.
Start with organic beauty content that already earned attention.